Stephen Timms – 2014 Parliamentary Question to the Department for Work and Pensions
The below Parliamentary question was asked by Stephen Timms on 2014-04-29.
To ask the Secretary of State for Work and Pensions, how much has been spent on (a) press, (b) marketing, (c) advertising and (d) other aspects of communications relating to the Youth Contract in each year since its introduction.
Esther McVey
As with any new programme it is right and responsible to ensure all who are, or could be, affected are properly informed. Since the Youth Contract was launched in April 2012 it has provided opportunities for over 250,000 people. The spend in each of the categories specified is as follows:
|
Financial Year |
2012/13 |
2013/14 |
Total |
|
Press |
£ 9,872 |
NIL |
£9872 |
|
Marketing |
£10,167 |
£ 7,578 |
£17,745 |
|
Advertising |
£72,010 |
NIL |
£72,010 |
|
Other communications |
£27,231 |
£34,650 |
£61,881 |
|
Total |
£119,280 |
£42,228 |
£161,508 |
The marketing category relates to spend on local face-to-face activity bringing together jobseekers and employers with opportunities.
In the ‘other communications’ category, we have supplied details of spend on leaflets, posters, exhibition stands and video production.
