Cheryl Gillan – 2016 Parliamentary Question to the Department of Health

The below Parliamentary question was asked by Cheryl Gillan on 2016-09-13.

To ask the Secretary of State for Health, how much his Department has spent from the public purse on the Act FAST campaign in each year since that campaign began.

David Mowat

Public Health England (PHE) took over all the public health campaigns formerly run by the Department on 1 April 2013, including Act FAST.

The funding allocated to the Act FAST media spend is as follows:

2013-14: £870,000

2014-15: £850,000

2015-16: £930,000

Marketing spend is defined for this purpose as advertising spend covering only the media costs (inclusive of agency commission). These figures do not include recruitment/classified advertising costs and ad hoc spend under £10,000. All figures are rounded to the nearest £10,000.

2016-17 media spend figures are not available as the expenditure has not yet been committed.

All PHE spend over £25,000, including on public health campaigns, is published routinely and available on gov.uk:

https://www.gov.uk/government/collections/phe-spend-over-25000

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